Social cause 2026
The Finish Line Is Well-Being
Run for healthy environments for children in Colombia.
This year, the Bogotá Half Marathon and UNICEF are joining forces to promote healthy lifestyles and strengthen environments that protect the well-being of children and adolescents.
A reality we cannot ignore
In Colombia, everyday habits are affecting the health of children and adolescents.
- 3 out of 10 have excess weight.
- 3 out of 4 do not consume enough fruits and vegetables.
- 3 out of 4 drink sugary beverages.
- More than 80% frequently consume packaged and ultra-processed foods.
- 1 out of 2 regularly consume fried foods.
- 8 out of 10 adolescents exceed the recommended daily limit for screen time.
These patterns affect their physical, mental, and emotional development and increase the risk of disease later in life.
A race that promotes the holistic development of children
Through the Healthy Lifestyles Strategy, UNICEF leads actions that transform the environments where children live, learn, and grow.
With a territorial approach, UNICEF works with schools, families, and local authorities to respond to the specific realities of each region and strengthen capacities and skills that ensure sustainable results.
Promoting
- Healthy eating, encouraging informed choices and reducing the consumption of ultra-processed foods.
- Hygiene and self-care practices, which help prevent illness from early childhood.
- Physical activity, play, and rest, essential for physical, cognitive, and socio-emotional development.
Before you hit the road, ask yourself:
Antes de correr, pregúntate
- What decisions do you make when choosing food?
- What habits are you modeling at home?
- How much space do you make for movement and rest?
Running for this goal also means committing to more conscious habits in your daily life
With the ABCD Guide, learn how to read nutrition labels and make informed choices that protect your family’s health at home.
Turn every kilometer you run into support for the comprehensive implementation of UNICEF’s Healthy Lifestyles Strategy in Colombia:
Your donation makes it possible to:
- Strengthen capacities and skills among teachers, families, and communities to promote healthy habits in a sustainable way.
- Mobilize society to transform practices and beliefs around nutrition, physical activity, and self-care.
- Connect territorial and institutional actors, ensuring that actions respond to local realities.
- Strengthen healthy environments where people have access to fresh and natural foods, safe drinking water, clear information to make informed decisions, spaces for physical activity, and hygiene practices that help prevent disease.
In this way, your participation will help strengthen a structural strategy that generates real and sustainable change for the most vulnerable children.
Your registration sets you on the path to the finish line
Your donation drives development from early childhood.
After registering, you can add your contribution to strengthen the Healthy Lifestyles Strategy in communities across the country.
